"We need to stay ahead of the game, keep on top of market trends and be quick to respond with development`and enhancement of our own products and services. Only then can we ensure that we’re always ready to exceed our customers expectations and so build our reputation as a must visit, must return destination."
The Industry Strategy,
Scottish Tourism -
The Next Decade
Fergus Waters, Director of The Scottish Mining Museum, has won the Tourism Intelligence Scotland Walking Tourism guide competition and is going to spend a long weekend at the Mar Lodge in the Cairngorms National Park.
Congratulations to Fergus and thanks again to all those who entered.
Click here to find more about his success story...
This guide is based on recent research comissioned by Scottish Enterprise, VisitScotland and Highlands and Islands Enterprise on both likely trends in the future and the facts that we know at the moment. Its aim is to help businesses drive forward innovation within their business through good market intelligence. Click on the image to download the guide. Please also register your details to be first to receive future guides in the series.
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