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You searched: Topic + Sailing

2 result(s)

  

03/06/2010

Research Summaries

Sailing Tourism in Scotland

Visitors the world over have been captivated by the exhilarating and wonderfully scenic sailing waters of Scotland. The industry here is so strong that the recent recession is having little impact on the market and all indications point towards further growth.

However, competition from other areas of the UK and abroad is increasing. New marinas are being developed in Europe and beyond as other countries begin to capitalise on the strength of sailing tourism. Scotland has expanded its facilities over the last few years, but new and existing visitors have quickly filled these spaces and berths are largely running to capacity.

To maintain and expand its current strong position, Scotland’s marinas need to further develop facilities and provide more moorings. In turn, tourism businesses need to tell their customers about this world class sailing destination.

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26/03/2010

Research Summaries

Sports & Active Pursuits

Be it the upcoming Olympic and Paralympics Games, Premier League, Ryder Cup, Wimbledon or simply the opportunity to walk in the British countryside, the ability to watch or participate in active pursuits in Britain attracts substantial numbers of visitors from overseas.

VisitBritain’s monthly ‘Foresight’ publication includes features on a number of topics exploring the issues and opportunities surrounding the UK’s sports and activities offering.

Topics include: the impact of the London 2012 Olympic and Paralympic Games, and the potential tourism benefits; an analysis of overseas visitors who watched or played sport during their trip; perceptions of different holiday activities on offer in Britain; and the power of football to influence domestic and inbound tourism.

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